PastaCup Latest News

We've got plenty to talk about and most of it is to do with Pasta. Hot off the Pasta press, here's some fresh news...

PLEASE SEE BELOW FOR YOUR INFO ABOUT THE NOVA OFFER AND JULY SPAGHETTI LESSONS

30th June 2010

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Spaghetti Lesson Schedule School Holidays JULY

30th June 2010

Yup, we are running the spaghetti lessons this school holidays too, and here's your local store's schedule!

Monday 12th of July: 1pm Falcon
Tuesday 13th: 1pm Rockingham
Wednesday 14th: 2pm Melville
Thursday 15th: 2pm North Perth
Friday 16th: 1pm Tuart Hill

Allow your little one to be brought into the fascinating world of pasta, excellent way of getting your child interested in food, or enhance their knowledge and skills.

Lessons last approxiamtely one hour, make sure your child is hungry as there will be plenty of tasters around!

"Make food fun and yam" is the motto for our lessons!

Contact your local store direct to enrol, or email your name, child(rens) name and age including which store you'd like to participate at, to info@pastacup.com.au

Radio Nova Ad Offer

20th June 2010

yup, we are sure hoping you all will enjoy this one:

when you hear the new radio ad on Nova 93.7 the offer is on. To redeem the offer, you need to mention the ad and voila! you get yourself a small pasta (yup any pasta, any sauce) for a mere $5!

And you can upgrade to the next size up for a $2...

Offer cannot not be used in conjuntion with any other offer, and only full priced transactions are entitled to loyalty points or stamps where applicable. One offer per transaction per visit, not available for catering orders.

Letterbox News

21st May 2010

Look out for special offers to arrive in your letter boxes, coming to you soon! To redeem offers, bring voucher in to your local store.

Enjoy!

Spaghetti Lesson Pictures are available

16th April 2010

..simply copy this link and find the session you went to!

http://spaghettilessonsapril2010.shutterfly.com/

Keep an eye out in your local paper for a snap as we had photographers present from Stirling Times, Mandurah Mail and Melville Times during the second week of school holidays!

A special thanks to Angelita Bonetti that kindly took time out to photograph the children from the North Perth Spaghetti session 2.

Her other work can also be viewed at
http://www.angelitabonetti.com/ (she is available for freelance work since arriving to Australia)!

Spaghetti Lessons Week 2 of school holidays

10th April 2010

Due to such successful sessions this week, we are running the spaghetti lessons next week too!

Come by your store to sign up or you could take a chance there is a spot available on the day, the stores schedules are as follows:

North Perth, Tuesday 13th of April at 2 pm
Melville, Wednesday 14th at 2:00
Tuart Hill, Thursday 15th at 2:00
Falcon, Friday 16th at 2:00
and Rockingham 17th of April at 2:00 pm

Mums: A great chance for a break and for the kids to experience something different!

Make sure your kid is hungry as there are plenty of tasters throughout the course.

Local newspapers will be present at some of the store locations, here's your chance to be the local hero!

Thanks to all those who participated this week, you were all champions...

Spaghetti Lessons Schedule

31st March 2010

To book your child in for free spaghetti lessons over the school holidays see the following shedules for your local store!

North Perth: Tuesday 6th of April
Melville: Wednesday 7th of April
Tuart Hill: Thursday 8th
Falcon: Friday 9th of April
Rockingham: Saturday 10th

All classes start at 2pm and lasts till about 3:30 (maybe longer if group is particularly excited! ;)

Have some fun with food, learn, taste and experience the freshness of our craft! Our students will be able to experience some of the following parts of our trade:

Helping pasta maker making pasta
Cutting pasta
Play with pasta
Create pasta
and not at least... taste pasta!

Hurry limited spaces available. Suits kids at the age of 5-about 10.

Call your store direct on 1800-4-72782 and enter your store's id number to be connected,or

alternatively phone your store on:

North Perth 9328 6199
Tuart Hill 9440 3633
Melville 9319 3286
Rockingham 9527 2866
Falcon 9534 2028

Free Spaghetti Lessons in the School Holidays

30th March 2010

We are currently scheduling the times for our spaghetti lessons for kids aged 5-10... keep an eye at this spot for the times in which your local store will be running Spaghetti lessons over the school holidays!

Don't wanna do the dishes?

10th March 2010

Our stores in Tuart Hill, North Perth and Falcon are offering full service dine-in experience, why don't you come along and enjoy are superb dinner or lunch in a casual environment, kids welcome!

North Perth is even offering KIDS EAT FREE TUESDAYS where parents can come along and dine in, kids eat free, we take care of the dishes! Offer is available every Tuesday, from 4pm to kids go to bed (we're guessing at around 7:30? ;)

Welcome!

1800-4-72782 (4-PASTA) system now changed

9th March 2010

We have updated the way we do phone ordering due to the increasing amount of stores now available to you. To get to your local store, simply dial 1800-4-72782 (1800-4-PASTA)and you will be given your store's identification numbers. We may as well list them here too:

Press #2 for North Perth

#3 for Tuart Hill

#4 for Melville

#5 for Rockingham

#6 for Falcon

and Voila! You are automatically transferred to your local store :)

Tuart Hill to Open Soon!

29th January 2010

The long awaited Tuart Hill store is scheduled to open its doors in February, so keep an eye out for opening promotions & instore competitions! More information to follow ~ we'll keep you informed here on the website :) YAY!

We will be located next to Nandos on the corner of Wanneroo Rd and Karrinyup Rd (207 Wanneroo Rd to be exact ;) Can't wait!

Our apologies!

26th October 2009

In the process of updating our website we aplogise for those of you enocountered problems viewing our new design and checking out the links as we had a bit of a browser problem... We have now fixed this, and there should be no more problems when viewing our website. Enjoy!

Rock on, Rockingham!

24th September 2009

JUHUUU! ROCKINGHAM IS NOW OPEN! YES, the Rockingham Store has opened, thank you for your warm welcome. Rock on! We are located right next to KFC near the Cinema entrance, at Rockingham Shopping Centre. For your phone orders reach us on 1800-4-PASTA, and to be directed to our newest store enter the postcode 6168. Welcome to all new customers and of course our new staff...

Falcon Store Now Open!

15th June 2009

We are proud to announce that our Falcon store has now opened its doors, and is trading happily at PASTACUP hours which is 7 days a week, from 11am to 9:30pm.

We would like to express our gratitude to our fabulous new staff that are already doing such a great job, and say thank you to all the customers that have welcomed us with such enthusiasm. Keep it up, folks!

We are located in Falcon Commercial Centre, right after KFC and next to the TAB on Old Coast Road. To place your phone order call 1800-4-PASTA and let one of our friendly team members guide you along if you are new to the PASTACUP concept.

Email falcon@pastacup.com.au for thoughts, feedback or any inquiries you may have.

Want fresh pasta on the run?

31st May 2008

Source: Scoop Magazine, Winter Edition

Want fresh pasta on the run? Try the new PastaCup – pick a size, a sauce and a pasta (from 20-off choices) and it’s made fresh for you. Presented in a cup with a dome-like lid it comes with bread rolls too.

Pasta takeaway has new name

28th May 2008

Source: The West Australian

For a nourishing takeaway meal, it's hard to go past PastaCup with its handmade noodles, tasty 24 sauces and fresh salads. Started by Stuart Bernstein, Siri Solumsmoen and Peter Lenny as the Italy Home Made store in North Perth, with a second outlet in Melville opening earlier this year.

On the menu, pasta and sauce combos in different sizes, ranging from kids ($5.75) to Family ($25.50) with functional domed lids that hold parmesan cheer and bread rolls to complete the meal. Also on offer are lasagne… parmigiana, garlic prawns and sides like chips, garlic bread and salads. One of the most popular sauces, Bonny, is names after a customer who kept asking for the same combination of cream and neapolitana sauce with chunks of chicken and semi-sun-dried tomatoes so often that it ended up on the menu.

Pasta passion is fresh inspiration

12th May 2008

Source: Guardian Express

A passion for freshly prepared home-style pasta has led three savvy entrepreneurs to launch a new food concept in North Perth [and Melville].

PastaCup [North Perth] in Village Square shopping centre off Charles Street, is the brainchild of Stuart Bernstein, his life and now business partner Siri Solumsmoen and Peter Lenny.

Many locals would be familiran with PastaCup's previous incarnation as Italy Home Made, which Stuart owned and ran together with the café next door, Poppies.

Keen to experiment with his pasta-making concept, he used the Italy Home Made kitchen to test-run his idea, before completing the metamorphosis last month with a branding change.

"We joined together as a partnership but firstly, we all wanted something of quality, something we could stand for and be proud of as owners." Siri said. "With that in mind, we started developing the ideas - and producing fresh pasta was that idea. We loved the theatre of production in front of our customers. They can just see it is fresh with not just saying it is fresh." Customers can choose from a selection of about 20 pastas and tomato and cream-based sauces, all hand made daily on the premises. The process is simple – pick a size, sauce and pasta and watch it being made to order.

The takeaway meal packaging includes a serve of parmesan cheese and [two] bread roll[s] to mop up any leftover sauce.

"Its simple food and casual food, but quality food, and we wanted it to be mainstream and accessible to everyone." Siri said. "It's slightly pricier than other fast food options, because it's a premium article. There is a lot of passion and care taken in the making of the pasta every day and is rather labour intensive."

And while the overriding perception of pasta is one of indulgence, Siri said a healthy dose of carbohydrates was imperative for a balanced diet.

"When Chris Judd lived in the area, he would come down quite often as do many of the semi-professional and elite athletes." Siri said.

A fresh take on takeaway

15th April 2008

Source: WA Business News

The words 'healthy' and 'fast food' aren't often used together but a new breed of entrepreneur is hoping to change that by combining nutrition with made-to-go servings for a hungry market.

The launch of the PastaCup store in Melville this month is the newest addition to this niche.

PastaCup is a takeaway pasta store where everything is made on site, from the pasta dough to the sauces.

The business is owned and operated by Siri Solumsmoen from Norway, and Perth local Stuart Bernstein, with Lenny's Kitchen director Peter Lenny a silent partner.

"Stuart always dreamed of being the pasta guy and producing it for the masses; he’s always wondered why there wasn't a pasta chain." Ms Solumsmoen told 'Gusto.

"He came up with something where you can mix up the quality of the product with fast food where people were readyt o appreciate it… they are more health conscious, think differently and have less time on their hands. It's a bit of a cliché these days but its true. Every day we stock up on all the pastas we make here with our pasta machine from Italy, there’s nothing that’s not made here on the premises."

Ms Solumsmoen and Mr Bernstein developed and tested their concept during the past 2 years in their North Perth deli-cum-restaurant, Italy Home Made, which has a café attached to it called Poppies.

"Poppies has been carrying the development of PastaCup. From Poppies we openedup Italy Home Made and that became PastaCup." Ms Solumsmoen says.

The Italy Home Made store was recently rebranded to Pastacup, a couple of weeks before the launch of the Melville store.

Ms Solumsmoen says while PastaCup Melville is the company’s flagship store, the couple hopes to open more in the future under a franchise model.

She says the North Perth store has gained its reputation mainly through word of mouth, with people coming in to have a coffee first and then trying the pastas. The Melville store, which is located on Canning Highway next to a video shop and another takeaway shop, has benefited from a large flow of clientele since day one.

"The customers came falling through the doors because they were already here." Ms Solumsmoen says. Developing the brand, however, has proved the business's major hurdle.

"Defining who we were and what we wanted to tell the customers was the hardest part," She says.

The PastaCup brand, which was developed by The Globe Design and Advertising, has a fun feel to it, from the imagery on the store's walls down to the description of the different pastas on the menu.

"When you have a café and you have a dining restaurant and you do a lot of takeaway... it was bewildering. They [Globe] put a face on us, and we realised it was ok to do only takeaway."

The Melville shop currently sells 200 serves a day, according to Ms Solumsmoen.

"They are mainly young 20s to mid-30s, in the single-no-kinds kind of segment, or double income no kids, time-deprived professionals and also a lot of students; there's also a sub-market of families because you can but a family tray." She says.

Customers can choose from about 20 different pastas and sauces, which are all made fresh before their eyes.

"The difference is how the pasta holds the sauce rather than the actual flavour," Ms Solumsmoen says. It's interesting because by favourite is Fusilli and I always have the Halloween sauce, which is cream-based with chicken and pumpkin... I just cant get past it. I could try spaghetti but it's just not the same."

Customers can choose to combine other ingredients with the pastas, such as schnitzels and parmigiana, garlic cream prawns, lasagne or freshly made salads.